Marketing Systems Architect.

Business Educator.

Builder of practical AI workflows.

I help small business owners STOP performing emergency CPR on their marketing and start building predictable, scalable systems.

THE ORIGIN STORY

Let's cure your "hustle marketing."

If you're a founder, you already know the chaos of trying to keep up with every new algorithm, digital trend, and AI tool. It's exhausting.

I built my career — first as a PhD researcher at Penn State, and now as a systems architect — doing one thing: categorizing chaos into structure. I've watched too many incredible founders burn out on the hamster wheel of reactive marketing. You don't need to work a 14-hour day, and you definitely don't need to learn 50 new software platforms. You need a blueprint.

"You don't need to work a 14-hour day, and you definitely don't need to learn 50 new software platforms. You need a blueprint."

With two decades of instructional design experience, my job isn't to hand you a list of abstract theories. My job is to take the overwhelming complexity of digital growth, strip away the fluff, and hand you the step-by-step architecture so your business can finally breathe.

THE TRACK RECORD

The Proof.

10,336

Small Business Owners Taught

Digital marketing & AI architecture, nationwide

150+

Live Sessions Taught

For marketers and business owners internationally

1051

Founders Guided

As Goldman Sachs 10KSB Lead Faculty, Module Faculty & Speaker

20+

Years of Experience

Curriculum design & instructional leadership

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WHAT PEOPLE ARE SAYING

In Their Words.

"The best training! The trainer herself is very engaging and inspires me to be engaged in the activities. Lindsay keeps us involved!!!"

- Goldman Sachs 10KSB Scholar

"I appreciate hearing about how to use ChatGPT as a 24/7 intern. I really need that right now. I don't feel guilty. Also loved seeing it do the prompt in real time. Thank you!"

- Dr. J, Workshop Participant

"The breakdown of using metrics to know if the funnel actually works [was great]."

- Ebony T., Workshop Attendee

"Love the breadth of knowledge Lindsay has. I could listen to Lindsay talk for hours. FOREVER IN FACT."

- Local Comic Book Shop Owner

WORK WITH PROFESSOR LINDSAY

Choose Your Path.

Whether you need a curriculum taught or a system rebuilt, there's a path for you.

Your Marketing Strategist

You don't just need a list of good ideas; you need an

executable plan. I work directly with small business owners

to architect, refine, and implement custom marketing

strategies. We will diagnose your blind spots, build the

blueprint, and install the systems that actually scale.

Keynotes & Speaking

Bring a transformative, anti-hustle philosophy to your next summit. I deliver high-energy, fiercely practical keynotes on AI integration, digital architecture, and stepping off the founder hamster wheel.

Training & Masterclasses

Stop guessing and start tracking. I facilitate hands-on,

step-by-step workshops designed to help your team implement

custom marketing dashboards and AI systems they will

actually use.

Steal my blueprints

Every week I send one actionable framework, one honest lesson, and zero fluff — straight from the systems I use with my own clients. Join hundreds of small business owners who read it every Tuesday.